Business advice for bakers
Learn about website design for bakers in simple terms and my tips for pricing your bakes and running your bakery.
start with these popular posts!
How to brand your baking business
The key to success for any cake or baking business is making the most delicious and beautiful products around. That is definitely true. However, it can make things a lot easier if your business ‘brand’ makes the task of selling your cakes, a whole lot easier.
9 ways to keep your baking business organised
Keeping on top of all aspects of your business can be tricky, especially when the orders are rolling in. That’s why having systems in place to maintain order and to allow you to work as quickly as possible are key. Today I’m going to look at three tips in three different areas of your business - customers, money and your kitchen. Hopefully these will help reduce your stress and making running your awesome baking business a total breeze!
Bakery website case study: Cakes at No 9
Before Christmas I wrapped up a design project for a local cake business, Cakes at No. 9, based in Cromarty in the north of Scotland. The client was looking for a full revamp of her business image, which meant new logo and branding, along with a website, business cards and social media designs.
How you are presenting your bakery to customers
Today I’m asking you to consider how you are presenting your business to your customers. This covers many different aspects of your business, but is basically anywhere that your customers get an impression of you and your bakery.
How to structure your baking business website
I’ve talked before on the blog about the importance of having a website for your business, so today I’m going to go into a little more detail about what that website should look like and how it should function. It doesn’t have to be complicated but there should be enough of a structure to allow your potential customers be guided through the site on a coherent path.
7 blog post ideas for your baking business
You've heard that having a blog is a good way to market your cake business. You've seen that lots of websites and businesses now include one, but you don't know what to post or where to start. You don't even know if it would make a difference for your cake business.
8 beautiful bakery logos and brands
Deciding on your baking businesses brand and logo can be one of the most painstaking tasks of setting up your business. There are so many options and ideas it can be hard to even know where to start. Not to mention how indecisive you become when making decisions for yourself...or maybe that's just me!
How to price your cakes: Part 2
By far the most popular article on this site is my post about pricing your baking. I continue to see questions on forums and in Facebook groups about how much to charge when you’re getting started so I thought I would revisit the topic, dig a little deeper and look at it from a couple of different angles. If you’d like to get caught up please have a look at part one over here.